List Segmenting with Optin Quiz Generator

This sections illustrates exactly how to quickly and easily use the list segmenting option of the OQG dashboard. First you have a video where you can see how I set everything in details, then you have a text explaining the same thing.

Playing Time: 12 min. and 20 sec.

 

The Steps:

Here is what you need to do:

1. Decide on your autoresponder system, what lists you want your leads to be placed in. Let's say that you have dieting program and you may want to separate the people that take your quiz into men/women, or age groups { [ <20 ] | [ 20 - 30 ] | [ 30-40 ] | [ >50 ] }.


2. Decide in the quiz dashboard which of your questions will be the segmenting question. The segmenting question is the question based on which answers the system will decide where to put your prospects into. Let's say in the diet advice example you have the question number 3 as your segmenting question which will simply ask people what age group they are and then you will have the answers as given in point 1 above.


3. Paste the code from your autoresponders into the corresponding text box of the answer that will decide on which list the person will be on. In the dieting example, for each of the answers (specifically for each of the age groups) you will paste the autoresponder code for that particular list.

In the case of a real life situation people will visit your quiz landing page, then when selecting answer 2 (in our example [20-30] of the answers of the segmenting question (in our case question 3) the system will ensure that when they finished the quiz and get the analysis that their name and email is place in the list of your autoresponder that contains people interested in diet advice and have the age group [20-30].

It's important to keep in mind that this example is just an illustration and you can segment with as many answers as you like and chose whatever question you like as segmenting question.

Below you find step by step instruction on how to place your autoresponder codes into the Optin Quiz Generator dashboard.

1 - Step One: Select Extra features

From the OQG Admin Dashboard select on quiz from the list of quizzes available and click on "Extra Features" and follow the steps below:

2 - Step Two: List segmenting

And then select "List Segmenting":

3 - Step Three: Chose your segmenting question

From that list just select what question will be the segmenting question.

4 - Step Four: Paste your autoresponder codes

For the segmenting question you shall now see all the answers. You can choose to paste the autoresponder code for each answer accordingly to how you like the segmentation to happen.

If for one answer you chose not to paste any code, that's ok, as it is not mandatory to paste code for all the answers of the segmenting question.

In the case you did not paste any code for an answer and that is the the answer one of your quiz taker will select then the default autoresponder code will be used; the one you set in the dashboard under: Step 3.1: Autoresponders Setup.

5 - Step Five: Hit Apply Changes

Tick the checkbox "List Segmenting" and in order for the code to be updated with you latest changes click the "Apply Changes" button.

6 - Step Six: New Level of Segmentation (answer code)

And additional feature has been created to enhance the segmentation feature.

It is good to know that this feature, called answer code can work even if you do not chose to enable list segmenting (presented above) from the dashboard.

Technically they are not liked with each other but conceptually they both allow for a better segmentation of prospects answers.

In this way you can have a very powerful follow up system fine-tuned for each lead.

Here is how it works:

1) For each answer you will fill out a value in the field answer code.  Let's say:

For: question 1, answer 1:

<input type="hidden" name="custom variable 1" value="vegetarian" size="20">

For: question 1, answer 2:

<input type="hidden" name="custom variable 7" value="vegan" size="20">

For question 1, answer 3:

<input type="hidden" name="custom variable 12" value="non vegetarian" size="20">

For question 2, answer 1:

<input type="hidden" name="custom variable 9" value="man" size="20">

For question 2, answer 2:

<input type="hidden" name="custom variable 43" value="woman" size="20">

 

For question 3, answer 1:

<input type="hidden" name="custom variable 45" value="10 - 50" size="20">

For question 3, answer 2:

<input type="hidden" name="custom variable 56" value="51 - 100" size="20">

 

etc

2) When the quiz taker, takes the quiz they will reach the area of the autoresponder code, where they put the name and email the quiz will place these codes for you there, on the fly:

<input type="hidden" name="custom variable 1" value="vegetarian" size="20">
<input type="hidden" name="custom variable 7" value="vegan" size="20">
<input type="hidden" name="custom variable 12" value="non vegetarian" size="20">
<input type="hidden" name="custom variable x" value="man" size="20">
<input type="hidden" name="custom variable x" value="woman" size="20">

BUT

… Only the values for the answers the quiz taker has actually selected.

That means if the quiz taker has selected at question 1 answer 2 then only the following line will be added to the autoresponder code

<input type="hidden" name="custom variable 7" value="vegan" size="20">

That means in your autoresponder system you can search all the leads that answered with "vegan" and create a broadcast to them.

Depending on the autoresponder system you use the search for the custom codes can offer a very very targeted list.

 Most autoresponders, like Aweber, offers the possibility to combine between answers code stored.  For instance, you can search for all men that are vegan and wanted to lose between 10-50 pounds.

With the answer code features, optin quiz generator allows you to send those values to your auto-responder system.  It basically allows you to store in the auto-responder the answers your quiz taker gave when taking the quiz.

A few notes about the following line (the custom line)

<input type="hidden" name="custom variable 56" value="51 - 100" size="20">

This is an example used for the autoresponder system I use: Aweber, yours may have a different format.  Check with you auto-responder provider.

In case of aweber it's necessary (at least at the time I write this) to create the variable before in their Form Wizard, so that the variables is recognized in their system.

The values for name which above is name ="custom variable 56" and value which above is value="51 - 100" are just examples and purely random.  It's good to think through a simple but clean way of numbering the auto responder codes.